Archive for the ‘MBA Industry’ Category

MBA Schools Look East

Friday, November 13th, 2009

Reading time: 3 – 4 minutes

Shanghai Skyline

The number of Asian students enrolled in North American schools is dropping. According to the Council of Graduate Schools in the U.S. there has been a decline in enrollment from countries such as China, India and South Korea since 2006. The Economic Times of India recently reported a 25% reduction of Visa applications from Indian citizens. This reduction was not a result of the difficulty of citizens qualifying for the Visas but rather the reductions in the financial aid packages being offered by American universities to Indian students, decreasing the desire of many of them to apply for Visas. This trend is noticed in other Asian countries as well. Those same countries are developing their own schools equipped with a globalized curriculum and an abundance of potential students. This drain of talent has prompted many North American business schools to develop partnerships with Asia in order to have a hand in shaping the graduate education of this highly competitive candidate pool.

World renowned institutions such as Northwestern’s Kellogg School of Business, the University of Southern California’s Marshall School of Business, UCLA’s Anderson School of Management and most recently the Schulich School of Business at York University have developed partnerships with their Asian counterparts. But these universities aren’t bringing over their larger program offerings such as the intensive four-year undergraduate program, doctorate programs or the two to three year full time MBA. They are larger programs, more involved and more cost intensive to revamp in order to suit the region. In an effort to avoid heavy startup costs, tough competition from local players, lower fee structures, and extremely severe resource constraints in terms of top-tier faculty they are exporting their Executive MBA (EMBA) programs. The short duration (typically 18 months) and minimal in-class days per month of the EMBA program makes such offering extremely amenable to the various partner regions.

These schools have been early adopters of a shift in management education. Asia currently accounts for more than a quarter of the world’s GDP and is growing at more than double the size of other regions. Within two decades it will constitute almost half of the world’s GDP and be larger than the U.S. and Europe combined. Asia is also becoming more Asian. Intra-Asia trade presently accounts for about 54% of all cross-border trade by Asian countries. By 2025 this figure will be closer to 75%. Importantly, too, the composition of the world’s 500 largest corporations is changing rapidly. In 1995 companies headquartered in China or India accounted for only five of the 500 largest corporations in the world. By 2009 the number had grown to 44. It could easily reach 150 by 2025. Add to this the large number of corporate giants headquartered in Japan, South Korea, Southeast Asia, and West Asia, and it is not unlikely that by 2025, half of the world’s 500 largest corporations could be headquartered in Asia. Note also that, in the case of many non-Asian multinationals, Asia accounts for a large and growing proportion of its middle and senior managers’ responsibilities. In short, the global market for management education is rapidly becoming Asia-centric.

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The Emergence of Open Source Courses

Monday, October 19th, 2009

Reading time: 3 – 5 minutes

iTunes UniversityE-learning or distance education allows individuals that are challenged geographically, financially or otherwise to become students at a grade school, undergraduate, graduate or professional development level. The benefits of distance education programs are countless. It unifies rural residents with big city campuses and facilitates the learning and growth of a wider range of people. Distance education as an arm of the traditional public university is not a new concept. However, the programs have been dramatically updated from VHS tapes and correspondence packages into virtual work groups, online examinations and chat forums. Private institutions have also used online learning as the main system of program delivery and many offer fully online programs. The internet acts as a conduit to transfer the courses from professor to student after tuition is paid of course. Although the cost of attending satellite is considerably cheaper than attending in person i.e. no accommodation fees or transportation fees there is still a cost. What if there was no cost?

An emerging trend is to offer free content or open courseware. These open courses offer those that would like to learn a subject area as a hobby, interest or to supplement or improve their professional duties and responsibilities an opportunity to learn. Apple and YouTube have brought this trend to the forefront with their products; iTunes University and YouTube EDU.

iTunes University was initially a collaborative pilot project with six U.S. based institutions. In May of 2007, Apple made iTunes available within the iTunes Store. This opened the public content to millions of users that could freely download lectures, course notes, assignments etc. The store also allowed password protected sections for student of a particular course allowing them to download course updates and much of the same type of material. It was a great success and now boasts content from more than 250 schools from K-12 material to Ivy League.

With the help of YouTube EDU prospective learners can browse the extensive library of videos from subjects ranging from Macroeconomics to Shakespearian Literature.  The concept behind it was to aggregate the educational videos submitted by colleges and universities into one location for the benefit of viewers. It has since ballooned into an extremely popular destination and features videos from top universities including lectures, presentations and sporting events footage.

Open content course initiatives have also been pioneered by individual schools. The Stanford Open Source Lab and MIT’s Open Course Ware programs offer current and past courses online for free.

There are many unanswered questions in the open source model. The most prominent being that there is not yet a method to quantify a persons achievements in the completion all of the assigned readings, assignments and examinations taken through a free course.

The objective of free content is multidimensional. First, it is to deliver content in alternative ways with the hope of each student finding a mode of delivery that suits them. Traditional delivery is done face to face. Second, it is to establish a new feedback loop. The feedback loop of a traditional program is between registered student and employed faculty/administration. The new feedback loop includes feedback from students, informal learners, tutors, experts, organizations etc. By receiving feedback from multiple sources a community of interested parties emerges. Finally, it is the continuous evaluation and improvement of the course/program. With community feedback and technology, courses can be updated daily to reflect new material and events giving student and administrators a current prospective on the material and what works and doesn’t work in its delivery.

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